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Grace Gikonyo

Head of PR & Marketing, Jiji Kenya

With a dynamic career spanning over 7 years in PR and Marketing, I’ve carved a niche as a transformative leader, driving award-winning campaigns and growth trajectories for a diverse set of companies, from startups to established corporations.

Currently at the helm of PR and Marketing at Jiji Kenya, my strategic initiatives have not only skyrocketed our user base but also placed us on the map with numerous accolades. I am humbled to have been recognized as the ‘Top Digitally Fit PR Practitioner of the Year, 2023’ – a testament to the relentless pursuit of digital excellence in an evolving marketplace.

 

Beyond my role at Jiji Kenya, my voice resonates in e-commerce and digital arenas, often gracing platforms as a keynote speaker and sought-after panelist. My expertise has also been acknowledged through invitations to serve on boards as a Product Advisory Council Member.

I take pride in being the Founder of ‘GG the Brand’, a passion project born in April 2020. Through this venture, I channel my experience and insights to mentor budding PR & Marketing professionals, bridging the gap between academic learning and real-world application.

Over the years, I’ve been privileged to collaborate with industry giants, including FIDA, FEIL Group of Companies, poa! Internet, Liquid Telecom, Institute of Surveyors of Kenya, Pharmaceuticals Society of Kenya, and many more. Whether serving as a PR Account Manager, Corporate Communications Officer, or even venturing into the realms of cinematography, every role has honed my skills and shaped my vision.

An alumna of Daystar University, my academic foundation is a BA in Communication, specializing in Electronic Media and Public Relations.

At my core, I am driven by the aspiration to amplify brand visibility and foster sustainable growth. By blending cutting-edge PR programs with integrated marketing strategies, I endeavor to build brand reputation and offer tangible solutions to contemporary business challenges.